The National Book Foundation, GoodReads, Mashable and Penguin Random House are creating National Readathon Day, which will take place on Saturday, January 24, 12-4 p.m. (in each respective time zone). Under the program, readers are asked to read a book for four straight hours and to raise funds to support the National Book Foundation, which brings books to needy communities and promotes a lifelong love of reading.
Bookstores and libraries are being invited to host "reading parties" on January 24, so that readers can gather, connect and read silently together. Bookstores and libraries can enroll to host the parties through the end of the year.
Readers can raise money individually or as organized teams (bookstores and libraries, can organize teams under their names). National Readathon Day is partnering with FirstGiving.org for this effort (more information here), and all money goes directly to the National Book Foundation. National Readathon Day is asking participants to share their experiences using the hashtag #timetoread.